Personal Information |
Name: LI Rongxi Gender: Male Native place: Hunan Province Nationality: Han |
|
Research Orientation |
Business Management, Marketing, Study on Decision-making and Behavior |
Courses Taught |
PhD: Master: Bachelor: Marketing Principles, Network Marketing, Marketing Research, Brand Management |
Education |
Ph.D.: Doctor of Management, Xi¡¯an Jiaotong University, 2007 Master: Master of Management, Xi¡¯an Jiaotong University, 2002 Bachelor: Bachelor of Engineering, Xi¡¯an Jiaotong University, 1999 Training: Research assistant of the School of Business Administration of the Chinese University of Hong Kong, 2003 |
Work Experience |
Working in 365betËͲʽð (formerly called International School of Business Administration) of Guangdong University of Foreign Studies since August 2007. |
Academic Paper |
Interphase Knowledge Integration and New Product Development Research, International Economics and Trade Research, May 2009. Consumer Decision and Pricing Research Based on the Reference Point, Statistics and Decision, October 2008. |
Monograph and Teaching Materials |
Associate editor of Service Marketing, Electronic Industry Press |
Research Projects
|
In charge of a soft science project of Guangdong Provincial Department of Science and Technology, and a project of Guangzhou Science and Technology Bureau |
Research Outputs |
Quality Engineering In charge of a project of Department of Education of Guangdong Province and two teaching and research projects of the university. |
Contact |
E-mail:rick_lee020@126.com |
