Personal Information |
Name: Su Juan Gender: Female Naive Place: Hunan Nationality: Han |
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Research Interest |
Cultural Marketing, Advertising, Education |
Courses Taught |
Undergraduate: Marketing, Advertising, Public Relation, Advertising Ideas and Appreciation |
Education |
Master: Management(Guangdong University of Technology),1998-2001 Bachelor: Physics(Hunan Normal University),1991-1995 |
Work Experience |
2001-present Associate Professor, Marketing Department, School of Management, Guangdong University of Foreign Studies 1995-1998 Teacher, First High School of Leng Shuijiang, Hunan |
Papers |
1. Marketing Strategy and Tactics, Northern Economy 2．Investigation on China’s marketing research, Science & Technology Progress and Policy 3. Present Situation and Countermeasures of Consulting Industry, Statistics and Decision 4. Present Situation and Countermeasures of Information Development in Guangzhou, Research and Decision 5.The Original Point of Advertising, Enterprise Reform and Management 6.Animals as the stars of advertising, Commercial Economics Review 7.The positioning theory and positioning strategy of higher education, South China Journal of Economics. 8. Advertising of Small Enterprises, Enterprise Economy 9. Research on the Theoretical Development of Traditional Culture Advertisement in China, Journalism & Communication 10.Putting “Competitive Presentation”into Advertising Teaching, Survey of Education |
Works & Teaching Materials |
Advertising Management,Publishing House of Electronics Industry, 2010 |
Scientific Projects |
Hosted 1.Investigation Report on Safety Status of Hazardous Chemical Production Enterprises in Shunde District, Government Landscape,2015 2.Research on Cross-cultural Communication of adding "Chinese Elements",School-level, 2013 3.Design of Network Course System of "Advertising", School-level, 2006 Participated in 1.Analysis of Decision Errors in Small-and-Medium Private Enterprises and Countermeasures, Provincial-level Natural Science Foundation, 2004 2.Research on Standardization System of Circulation Logistics in Guangdong Province,Landscape, 2005 3.Course Design of "Marketing", Provincial-level 151 Project, 2007 |
Contact |
Address: School of Management, Guangdong University of Foreign Studies, Guangzhou Higher Education Mega Center, Guangzhou, Guangdong, China Phone: 020-39328097 Mobile:13622284685 Email: suj98@sina.com |
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